Kimberly L. Windyka
Experience
Graduate Teaching Assistant, University of Central Florida (August 2011-Present)
- Assist faculty members at the Nicholson School of Communication.
- Duties include grading papers, preparing and proctoring exams, and monitoring webcourses
Advertising Copywriter, World Travel Holdings (April 2009-July 2011)
Largest cruise provider in North America
- Research and write original web, e-mail, and print copy for 10+ partner brands, including Priceline, Orbitz, BJ’s Travel, American Airlines Cruises, US Airways Cruises, and JetBlue Cruises as part of WTH’s in-house agency.
- Edit and proofread copy for spelling, grammar, link content, and formatting errors.
- Write cruise-related posts for the Orbitz travel blog and tweets for the Orbitz Twitter account.
- Completed a total content overhaul of the “Frequently Asked Questions” pages for all partner brands.
Freelance Writer/Editor (May 2008-Present)
- Features for the New Hampshire Visitors Guide (2009, 2010, 2011), In-State Handbook, and local newspaper the Nashua Telegraph
- Daily deals copy for Homerun.com
- Essay “Strike a Pose” was selected to appear in the upcoming essay anthology Madonna & Me (Soft Skull Press)
Brand Promotions Intern, Arnold Worldwide (January 2008-April 2008)
Named Agency of the Year in 2006 and #1 Agency in 2007 by Promo Magazine
- Conducted market, consumer trend, and competitive research for clients like Listerine and Tropicana.
- Created decks and developed client presentations: deck on sustainable marketing efforts for PepsiCo was distributed throughout both the company and agency.
- Contributed to department/agency brainstorming sessions about guerilla and viral marketing campaigns.
Arts & Entertainment Intern, Metro Boston (May 2007-December 2007))
Most widely circulated daily newspaper in Boston— 235,000 readers
- Researched and wrote editorial content for the entertainment section on events in the Boston area,including concerts, nightlife, fundraisers and festivals.
- Conducted phone interviews and wrote features for the paper on artists/bands.
Additional Jobs & Activities
Screening Representative, Terry Hines and Associates (April 2007-August 2008)
- Attended advance screenings of Warner Brothers/Paramount films, monitored press guest lists, and ensured that all guests with passes were allowed in.
- Analyzed audience demographics and response by completing a screening report on the film.
- Helped to facilitate promotional events
Market Intelligence Intern, BAE Systems (June-August 2006)
Education
University of Central Florida, Orlando FL, 2011-Present
Master of Arts in Mass Communication
Emerson College, Boston MA, 2008
Bachelor of Science in Marketing Communication: Advertising and Public Relations, Cum Laude (3.53/4.0 GPA)
- Developed marketing campaigns for DCU, Georgetown Biostatistics Dept., and Blowtorch Entertainment